Diary of an Internet Marketing Junkie

*This is a guest post by Meg Roberts. Last week, David pointed out that senior professionals might be setting up young PR pros for failure because they are being asked to handle elements of social media campaigns without the proper experiences necessary for successful communications programs. The post made me wonder about the other side of this issue: are young PR professionals being set up for failure because they aren’t being given enough opportunities to investigate and learn traditi

Internet marketers sometimes have tunnel vision. I don’t know what it is. Maybe it’s because of all the ebooks we’re constantly bombarded with telling us to write articles, submit them to directories, put up a blog and do some affiliate marketing. It’s like we’ve created a bunch of marketing clones. The truth is, very few [...]