Posts Tagged ‘Pricewaterhousecoopers’

Online Ad Spending Overseas to Hit $25 Billion by 2013

Posted in Direct Mail Marketing on July 3rd, 2009 by Internet Marketing – Be the first to comment
Online Ad Spending Overseas to Hit $25 Billion by 2013In: Advertising| Africa| Asia| Europe| India| Middle East| News Article| Web| home 3Jul2009 By: adage.comLONDON (AdAge.com) — Internet ad spending is forecast to keep growing despite the recession, but the mix of online spending is changing as display falls further out of favor with marketers, leaving online alternatives to fight for the marketing dollar.According to a forecast by PricewaterhouseCoopers, total internet ad

Russian Mobile Advertising Market to Reach $31 Million in 2009

Posted in Direct Mail Marketing on June 17th, 2009 by Internet Marketing – Be the first to comment
According to PricewaterhouseCoopers, the Russian mobile advertising market reached $27 million in 2008, reported business newspaper Vedomosti . The market is expected to increase to $31 million in 2009. Most of mobile ad spending in Russia go to WAP sites and mobile marketing. Mobile internet advertising consist of spending on advertising delivered to mobile phones via text messages, display ads, video ads, local search, and other formats designed for mobile handset screens. The leadi

Internet Ad Spending Outperforms Other Media (NewsFactor via Yahoo! News)

Posted in Direct Mail Marketing on June 8th, 2009 by Internet Marketing – Be the first to comment
Internet advertising revenue in the U.S. dropped five percent to $5.5 billion during the first quarter, reports PricewaterhouseCoopers and the Interactive Advertising Bureau (IAB).

Internet Ad Sales Rose in 2008 but at Slower Pace

Posted in Direct Mail Marketing on March 30th, 2009 by Internet Marketing – Be the first to comment
Internet advertising rose in 2008, according to a report released Monday, but the growth is starting to flatten.“The economy has had a significant impact on the short-term growth of the Internet advertising market,” said David Silverman, a partner at PricewaterhouseCoopers, which contributed to the report, on a conference call.