Posts Tagged ‘Communications Programs’

Are We Forcing Social Media Tunnel Vision on Young PR Pros?

Posted in Direct Mail Marketing on June 28th, 2009 by Internet Marketing – Be the first to comment
*This is a guest post by Meg Roberts. Last week, David pointed out that senior professionals might be setting up young PR pros for failure because they are being asked to handle elements of social media campaigns without the proper experiences necessary for successful communications programs. The post made me wonder about the other side of this issue: are young PR professionals being set up for failure because they aren’t being given enough opportunities to investigate and learn traditi