Diary of an Internet Marketing Junkie

iPod Touch marketed and positioned as a Pocket Computer I’m a firm believer that a good design strategy expresses the a product’s marketing concept, or great marketing should be a reflection of a design’s intent. They are quite interrelated, especially if a design or marketing strategy is consumer focused. Thus if you look at the iPod Touch’s marketing tagline, you can safely say, intentional or not, that Apple embraces the fact that their iPod Touch is a Pocket Computer. In a way it coul

Filed under: Analysis / Opinion , WWDC , Apple , Apple History , Snow Leopard On October 17, 1998 Apple released Mac OS 8.5 , the first operating system that ran solely on Macintoshes with PowerPC processors. As far as system software upgrades go, this was the end of the line for any Mac built before the Power Macintosh 6100 , introduced in March 1994. Earlier Macs ran on some variation of 680x0 processors and were supported mostly via emulation in a PowerPC environment. Emulation